Tuesday, February 8, 2011

Lincoln Shakeups Continue as Ford Lays Down the Law for its Luxury Brand


After rejuvenating Ford and euthanizing Mercury, FoMoCo is finally ready to take its top-tier brand seriously. This means it will set standards for Lincoln by taking cues from true premium marques.

Ford recently spoke with its remaining 1,100 Lincoln dealers and spelled out a plan - or provided them with an ultimatum - that will hopefully please and attract customers while allowing for time to re-characterize and rebuild the ailing luxury brand. If these requests aren't met by October 1st, Ford just won't think dealers are committed enough to continue selling Lincolns.

Some of these "strongly recommended" premium touches include a loaner car should a customer need to leave their car at the shop, as well as a car wash (both free of charge). Dealers will also have to erase all evidence of Mercury and, if they are paired with Ford lots, have their own unique service managers and staff so as not to contaminate the pool.

Ford also wants Lincoln dealers to have 30% or more of their pre-owned inventory be certified vehicles. To make matters worse, Ford announced that over 100 more dealer spots will be gone this year in order to drive sales in the direction of dealers who have earned the right to survive.

Naturally, Lincoln dealers aren't exactly thrilled with the concept of spending extra cash while not having any hot new product. However, if people are patient, things might just end up well; with Cadillac's former exterior design chief Max Wolff at the helm, Lincoln could finally get away from its toothy, Ford-derived designs and give Cadillac a run for its money.

By Phil Alex

Source: Autonews [Sub. Required]




What a Tease... Acura Lifts the Veils off 2012 TL Sedan's Buttocks


In less than 24 hours from now, Acura will debut the facelifted 2012 TL at the Chicago Auto Show, but just to keep us on our toes, the Japanese automaker partially lifted the covers off the mid-size sedan's rear end. We're pretty sure that most readers are interested in what's happening on the other end of the car, but for now, it'll have to do.

From this end, we see that the model pictured here is the TL SH-AWD. Compared to the 2011 version of the car pictured below, the facelifted model gains a new bumper with a less fussy design while it also loses the quad exhaust pipes in favor of twin trapezoid-shape outlets. And well, that's about all we can see. Aside from the cosmetic changes, expect to see some minor refinements to the TL's hardware.



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Hyundai Preparing New Elantra Coupe, Azera and Genesis R-Spec with 429HP V8


After registering record sales in 2010, Hyundai seems committed to an all-out offensive with the company reportedly planning to launch a coupe version of the 2011 Elantra and the new Azera sedan in the U.S. within the next year or so. According to an Autoweek report, the news was broken at the National Automobile Dealers Association (NADA) convention in San Francisco, where the Korean automaker also showed its dealers a photo of the upcoming coupe.

“They showed us a photo of it and it's gorgeous,” said Doug Fox, a Hyundai dealer from Ann Arbor, Michigan. “We weren't expecting that.”

It is said that the two-door model will go on sale this spring, however Hyundai spokesman Jim Trainor neither confirmed nor denied the existence of the car, simply stating that the alleged launch date is inaccurate.

Hyundai previewed the redesigned Azera as well, which will get a new 3.3-liter direct-injected V6 gasoline engine, estimated to deliver about 260HP and better fuel economy compared to the current model.

“It'll give us that step-up car from the Sonata for when Sonata owners come back and want something a little bit larger”, Fox said.

Dave Zuchowski, Hyundai's U.S. sales boss, told reporters that the new Azera is due in January 2012, with projected U.S. sales of 18,000-20,000 units per year.

The last item on the manufacturer’s list was the announcement of a new trim level for the imminent 2012MY Genesis, dubbed R-Spec. Hyundai Motor America CEO John Krafcik said that the new model, featuring a new 429HP 5.0-liter V8 engine and in-house-developed 8-speed automatic gearbox, would make its debut at this week’s Chicago Auto Show. Base price is expected to be between $45,000-$50,000.

By Csaba Daradics

Source: Autoweek


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VIDEO: Remote Control Cars Drifting on Realistic Looking Miniature Road is Pure Ecstasy


If you enjoyed Phil's video of the RC drifters from the recent Tokyo Auto Salo, then you're in for a really special treat with this 4 minute-long clip shot at the 2010 Korea RC Street Drift Challenge. By far this is the most amazing RC drift setup that we have ever seen. Just follow the jump and you'll see what we mean.

Kudos to Nick for the tip!



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2012 Buick Regal gains eAssist Light Hybrid System, Returns 37MPG Highway


Buick today announced that the second model in its lineup to feature the eAssist “light electrification” system is the 2012 Regal, and it will be officially unveiled at the Chicago Auto Show this week. According to the automaker, estimated fuel economy is 26 mpg city/37 mpg highway, while the overall improvement over the standard 2011 Regal fitted with a four-cylinder gasoline engine and six-speed transmission is 25%.

This is enough to beat competing models such as the Acura TSX, which returns 22 mpg in the city and 31 mpg on the highway.

“Buick’s eAssist technology means customers don’t have to trade a premium driving experience for efficiency”, said Tony DiSalle, vice president of Buick marketing. “We believe Regal and LaCrosse with eAssist provide more logical and affordable choices, compared to other hybrid midsize and full-size luxury sedans”.

The eAssist system comprises a 115V lithium-ion battery and 15-kilowatt induction motor-generator, which is mounted to 2.4-liter direct injection four-cylinder powerplant in place of the alternator. Providing both motor assist and electric-generating functions, eAssist also reduces fuel consumption through regenerative braking, automatic engine shut-off when the vehicle is stationary and fuel cut-off during deceleration.

The powertrain includes a next-generation Hydra-Matic 6T40 six-speed automatic transmission as well, with reduced spin losses and higher gearing that further improves fuel economy. The system’s combined output is rated at 182HP (136 kW).

Finally, engineers optimized the car’s underbody aerodynamics and opted for 17-inch lightweight alloys and low rolling resistance tires.

The 2012 Buick Regal eAssist will go on sale in the USA this fall.


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